Blum’s revamped showroom takes their kitchen hardware into the living room, bedroom and bathroom, down to a drawer built into a sofa arm.
In association with Blum.
Imagining Blum products hard at work at your place is now a lot easier, with the company’s refreshed showroom that lifts the story of their clever, considered range to another level. The Tāmaki Makaurau/Auckland space delivers a whole-of-home experience, translating Blum’s well-known kitchen hardware and fittings to the living room, bedroom and bathroom.
Wander around to explore the set-ups and be inspired. Yet it’s not what’s on show that will impress the most, it’s the concealed extras that enable supreme functionality.
In the living room, a custom sofa has a built-in drawer in one arm — ideal for stowing the remote control out of view. Nobody wants to look at an ugly black screen when they’re relaxing, and the integrated TV cabinet and bar features a Revego lift system that drops down to disguise the telly for a design-led aesthetic.


Blum’s hidden-in-plain-sight technology brings easier living to the bedroom zone, too. A slatted feature wall that backdrops the bed masks the entrance to a luxurious walk-in wardrobe, where sleek cabinetry introduces organised calm to the daily ritual of dressing.
No whole-home journey would be complete without a bathroom sanctuary. The same intelligent solutions that streamline the flow in the kitchen are interpreted here in cabinetry that partners stylishness and effortless storage.
blum.com
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