Founded in 2018, Seitz is a New York-based design studio driven by the past and refined for today. Along with its lineage of Swiss makers, the studio builds upon fading traditions through a timeless, yet distinctly modern furniture and home collection. With family craftsmanship dating back to 1795, co-founders Kevin Seitz and Rob van Wyen combine the best of Swiss precision, traditional craftsmanship and quality sustainable materials with a modern and tactile simplicity. 

Seitz Studio | Swiss Made Modern Heirloom Furniture

These striking images showcase Studio Seitz’s Heritage collection shot on location at Ghent House, designed by Thomas Phifer and Partners. Their newest release, the Heritage Wall Mirror, was inspired by the silhouette of a classic Fahreimer (Alpine milking pail), stripped back to its essence. At first glance, the mirror may appear to be simple and modern but the frame reveals the handiwork of a dying craft in Switzerland — dating back to the 18th century. Made from FSC-certified solid European ash, the mirror comes in a natural or ebonized finish. 

Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture
Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

From their archetypal alpine bench to the streamlined dresser with stately brass pulls and the faceted reversible candleholders and tilting teapot, every Studio Seitz heirloom is handmade to order and, therefore, one-of-a-kind. Studio Seitz produces clever and beautiful pieces melding past and present to make the future perfect.


Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

Studio Seitz will open their first live/work showroom later this year. Located in Williamsburg, Brooklyn inside a converted Babka Factory built in 1910, the showroom will highlight their products alongside a curation of Swiss and Danish brands and artists that inspire them. These will include Sonnhild Kestler textiles, Swiss historic graphic design prints, VIPP, and Ferm Living. 


Seitz Studio | Swiss Made Modern Heirloom Furniture

Seitz Studio | Swiss Made Modern Heirloom Furniture

Credits

Location: Ghent House by Thomas Phifer and Partners
Art Direction and Styling: Michael Reynolds 

Photography: Stephen Kent Johnson

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