For Milan Design Week 2023, GUBI took over the city’s iconic Bagni Misteriosi to stage an immersive sensory spectacle. I am so glad I went to see, we looked around at the different corners and rooms staged with Gubi furniture. Admired the raw walls that gave a look into the faded history, had lunch while trying out the different chairs of Gubi Outdoor collection and enjoyed the amazing scenery of the building looking out over the pool.
It was one of Gubi’s grandest Milan events to date, with the Bagni Misteriosi (the mysterious pool) creating a perfect background for GUBI’s expanding alfresco universe of furniture and
lighting through the indoor/outdoor theme ‘Under the Sun’, Bagni Misteriosi also play host to TEN: Beyond the Beetle, a special exhibition curated by Marco Sammicheli that pays creative tribute to an iconic GUBI piece, unveiling 10 multi-disciplinary artistic responses to the Beetle Chair by GamFratesi.
Under the Sun
With their expansive poolside space and sunny terraces, the baths are the beating heart of Milan’s summertime culture – and the best possible place for GUBI to celebrate the life alfresco. Building on the success of GUBI’s outdoor debut last year, the ‘Under the Sun’ theme takes GUBI further alfresco to new levels of luxury and leisure. The breakthrough collection of works by the likes of Gabriella Crespi, Joe Colombo, and Pierre Paulin is enriched and expanded with vivid new designs, alfresco reinventions of GUBI favorites, and portable and outdoor lighting, offering everything needed to shape one’s space for the summer.
With their beautifully glazed, organically shaped ceramic tabletops, OEO Studio’s new Carmel Tables bring a colorful energy into both interior and exterior spaces. Alongside, Mathias Steen Rasmussen’s breakthrough design, the MR01 Initial Lounge Chair makes its alfresco debut at Salone with a specially developed outdoor variant in iroko wood – perfect for the poolside.
In addition, GUBI’s relaunch of Mathieu Matégot’s Tropique Collection of dining chairs gets a material makeover with Riviera-chic new fabrics and nautically inspired stripes. Another Matégot classic of the 1950s, the Satellite Lamp, steps out into the open air with GUBI’s first ever outdoorspecific lighting collection, comprising both a pendant and floor lamp. Joining the Satellite, a new, portable edition of Space Copenhagen’s atmospheric Seine lantern allows summer lovers to bring long-lasting light wherever it’s wanted – indoors, outdoors, and everywhere in between. // text Gubi
images © vosgesparis
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