H&M Home | Spring 2018

A home with stunning architectural detailing sets the scene for the H&M Home Spring 2018 campaign. Created by stylist Lotta Agaton with art direction by Therese Sennerholt and photography by Heidi Lerkenfeldt, the new collection pieces feature simple design with textural elements across a pretty colour palette of white, soft pink and beige hues. Beautifully styled, the products are paired with furniture and lighting from brands such as Gubi and Oluce, to further complement the the high ceilings and natural materials within the incredible home. I especially love the relaxed feel of the living room below, and the way the neutral palette is offset with deeper auburn tones.