Even standing still, it embodies a sense of motion. Sculpted and sinuously aerodynamic, the new Audi Q8 e-tron embodies luxury and aesthetic refinement. From any angle, the elegantly contoured design draws the eye, from its streamlined bumpers and distinctive taillights to the new two-dimensional Audi rings that grace the boldly inverted single frame projection light grille. It’s signature Audi style remixed  — an evolution that signals a meaningful step forward in premium electric mobility

And the all-electric Audi Q8 e-tron is a landmark. Boasting an impressive 402 horsepower and 0-100 km/h acceleration in 5.7 seconds, the SUV seamlessly combines luxury and performance with sustainable design. With updated battery technology, rapid 170 kW charging and a range of up to 459 kilometres — and a Q8 Sportback e-tron range of up to 476 kilometres — the impressive efficiency and performance is complemented by the improved driving dynamics of Audi’s signature e-quattro all-wheel drive. Combining exceptional traction and responsiveness with efficiency, e-quattro makes for a driving experience like no other.

Close-up of Audi Q8 e-tron with new Audi flat logo

From the thrill of acceleration to the satisfaction of a precise turn, the Audi Q8 e-tron embraces the experiential joy of the road. Remarkably, the luxurious, performance-driven design is harmoniously integrated into an exceptionally sustainable vehicle. The Q8 e-tron’s all-electric design is complemented by a more sleek and aerodynamic exterior, as well as improved charging performance and battery efficiency.

Rear view of Audi Q8 e-tron

The sleek, aerodynamic exterior also contributes to exceptional performance — as well as a sense of uncompromising luxury — while the introduction of recycled plastics used in the seatbelt buckle covers further reduces waste. Combined with Audi’s rigorous supply chain and carbon offsets for unavoidable CO2-equivalent emissions, the Q8 e-tron reaches customers in Europe and North America as a net carbon-neutral car. And it looks good doing it.

Interior of Audi car

Before stepping behind the wheel, the Q8 e-tron’s design makes a powerful impression. The sleek, refined exterior was carefully contoured to convey a distinctive character. Accented by its assertive inverted face, the new three-dimensional single frame masks create an aesthetically cohesive — and luxuriously wide — expression, with the equally expressive back design that harmoniously integrates taillight graphics and projection lights to create a wide, assertive presence.

It’s also the inaugural model to showcase the updated Audi rings — a gracefully simplified, flat iteration of the iconic logo. Framed by a thin border, the rings are also highlighted by the front projection light. According to Felix Encisco, Head of Product Strategy at Audi Canada, “The Q8 e-tron was designed for both aerodynamics and elegance. Seamlessly integrated into the angular, three-dimensional single frame are projection lights that connect the LED headlights and the signature Audi rings, emphasizing a sense of unity. The rear is equally expressive with a cohesive taillight design giving this SUV a wider look and commanding presence. And the sleek aerodynamic design contributes to its exceptional performance and improved drag coefficient, without compromising luxury.”   

Interior of Audi car

The interior is just as impressive. The exceptionally quiet, comfortable and spacious cabin features a digital instrument cluster, aptly dubbed the Virtual Cockpit, that presents key driver information on a crisp 12.3” HD display, with two additional flush-mounted touchscreens in the centre. For audiophiles, the optional Bang & Olufsen 3D sound system offers rich, immersive sound. It all adds up to an electric — and electrifying — driving experience.    

Audi Q8 e-tron

The 2024 Audi Q8 e-tron is also available in the SQ8 e-tron, Q8 Sportback e-tron, and SQ8 Sportback e-tron model variants. This content was published by Azure on behalf of Audi.

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