the latest styling from laura seppänen.



the latest styling from laura seppänen. / sfgirlbybay

i’ve shared helsinki-based stylist and interior decorator laura seppänen’s lovely work here before and now we’re sharing her latest project in collaboration with the YIT group, finland’s largest residential construction company. laura’s task was to design the interiors of small studio apartment — which is part of their clever new housing project, called ‘Smartti’ — a refreshing and flexible solution that combines functionality and adaptability with reasonable prices designed by architects Kanttia 2.

smartti housing styled by laura seppänen. / sfgirlbybay

The Smartti concept was presented to the public at Kansalaistori in Helsinki last week, and laura had the privilege to decorate and style her version of it. built in a shipping container, it was studio apartment that laura furnished for a young woman who owns a flower shop. her aim was to use as ecological and organic materials in the furniture and textiles as possible; such as wood, cork, wool, rattan, flax. she added Green plants to bring color to otherwise calm tones and neutral surfaces. The items used in the decoration were mostly collected from local shop owners and entrepreneurs (sources listed below). Smartti homes come with a range of pre-designed interior styles that make them more personal and adaptable to different lifestyles and preferences — pretty cool idea! for more inspiration from laura, follow her on instagram.

interior styling by laura seppänen. / sfgirlbybay

helsinki housing project styled by laura seppänen. / sfgirlbybay

smartti housing styled by laura seppänen. / sfgirlbybay

the latest interior styling project from laura seppänen. / sfgirlbybay

black and white apartment styled by laura seppänen. / sfgirlbybay

the latest styling from laura seppänen. / sfgirlbybay

modern interior styling from laura seppänen. / sfgirlbybay

smartti kitchen styling by laura seppänen. / sfgirlbybay

decor details in smartti housing styled by laura seppänen. / sfgirlbybay

Sources:
Posters: THE POSTER CLUB
Chairs: Casuarina
Rug: Nest Factory
Plants: Inbloom
Mirror: Formverk

• styling by Laura Seppänen – Laura Seppänen and photography by Krista Keltanen

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