Two Iran-born brothers—each running multidisciplinary studios, 5,000 miles apart—discuss the similarities and differences in designing like a Feiz.
Designers Khodi Feiz and
First consider the brothers’ fraught early history: In December 1978, on the eve of the Iranian Revolution, Khodi, 14, and Reza, 9, fled their home country to Bethesda, Maryland, along with their sister. The three joined their mother, a former director of international relations at Iran’s Atomic Energy Agency, and she filed for political asylum. Reza has not returned to Iran since, and it took Khodi 29 years to make the trip.
For Khodi, design is a calling. He taught his little brother how design can address specific needs with an integrated, sensor-laden scuba mask with a built-in communication device—a precursor to today’s “smart” technology—that he made for his 1986 senior thesis project in industrial design. After graduating from Syracuse University, he did stints at Texas Instruments (designing everything from printers to semiconductor processing equipment) and Philips Design in Eindhoven, Netherlands, where he was a creative director. In 1998, he opened his own office in a canalside building designed by Dutch firm
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