I’m not going to lie, it’s taken me a little while to fully immerse myself in the magical land of baby shops and buying anything myself. Pre 20 weeks it felt a bit wrong to be buying things and I think after the events of last year I didn’t quite believe it was real. I don’t believe in tempting fate but I do know that having a room filled with baby gear and sweet little details would make things a whole lot harder if anything did go wrong. I really got into browsing for bubs in my third trimester and first of all I was confronted with a sea of rainbow colours and plastic, cheap looking rubbish. I was thinking surely it doesn’t have to be like this, especially when the baby is too young to care about what things look like themselves? Why do adults with more minimal tastes need to subject themselves to this trippy funfair? I get, that some people may well love this colourful, playful vibe but I was sure there had to be something out there for those of us who don’t.
Of course Instagram came to the rescue, discovering lots of online shops and independent makers that pride themselves on simplicity in muted tones, cue my happy dance. I’ve pulled out some of my favourites to share with you incase you’re facing the same #firstworld struggle. These shops are a joy to flick through and leave me feeling excited to have any of these items in our home, rather than wanting to bang my head against a wall at the thought of primary colours and appliquéd farmyard animals invading my peripheral.
Well it’s all in the name really isn’t it? Nordic inspired design will nearly always be simple and gorgeous!
I actually met Naomi from
Baby Mori is a brand that majors on great quality, simple textiles in the softest of colour palettes. There’s no fuss and frills over here, just well made, clever designs mainly using organic cotton which is a definite win!
Finally The Nursery Edit is another hub of baby goodness, pulling together lots of independent designer for the best selection you could hope for. The items are whimsical whilst still being minimal which must be down to Meg’s impeccable taste as a Mama herself.