Category: whowhatwear.co.uk

Hair accessories are undoubtedly the beauty trend that keeps on giving in 2019.

♥ Read the rest “The Trending Hair Clip Brand London Girls Are Wearing”

Gird your loins: H&M‘s most glorious collaboration is coming.

♥ Read the rest “The Fashion World Is Losing It Over H&M’s Designer Collaboration Announcement”

Ever since Phoebe Philo made her departure from Celine, there has been a spotlight on the new designers who are now catering to this customer.

♥ Read the rest “Here Are the 5 New Super-Minimal Brands I’m Completely Obsessed With”

For those of us who live in trousers 90% of the year, summer can be a tricky time.

♥ Read the rest “I’ve Noticed These 5 Trouser Trends Emerging—and I’m Into Them All”

There are certain Zara trends and pieces that really resonate with a fashion crowd, and this season there are six items that we’ve noticed editors and influencers are buying into.

♥ Read the rest “The 6 Items Fashion Editors Will Be Buying From Zara This Year”

I grew up in the ’90s when St Tropez was first launched into the UK beauty market.

♥ Read the rest “I Hated Fake Tan Until I Tried This £20 Product”

There’s no denying my love affair with midi skirts.

♥ Read the rest “Here’s How I Turned My 3 Favourite Midi Skirts Into 9 Perfect Outfits”

Zara is often considered one of those high-street brands that is best for trend-led pieces, however among the neon, organza and shouty prints this season you’ll find plenty of simple pieces for those who favour a more minimal aesthetic.

♥ Read the rest “Zara Just Launched Its Most Expensive-Looking Collection to Date”

I am one of those people who proudly identify themselves as a high-street fashion enthusiast.

♥ Read the rest “The Basic Item That Became One of This Season’s Biggest Trends”

Every season, Net-a-Porter presents its trend predictions for the upcoming season, revealing to editors the items it’ll be backing in six months’ time.

♥ Read the rest “Net-a-Porter Thinks This Will Be the Next Big Shoe Trend”

If I had to pick just one hairstyle to wear my hair in for the rest of my days, it just might have to be beach waves.

♥ Read the rest “I Asked a Celeb Stylist How I Can Successfully Do Beach Waves at Home”

I’ll be the first to admit that natural beauty products still have a bit of a bad rep.

♥ Read the rest “Trust Me—These 10 Natural Beauty Products Actually Work”

With the temperature finally creeping into the late teens, summer feels tantalisingly close, and this can only mean one thing: It’s sandal season.

♥ Read the rest “This is Officially the Royals’ Summer Shoe of Choice”

The Cannes Film Festival is always the most glamorous fortnight of the year, as it sees all of the powerhouses in Hollywood unite on the French Riviera for premiere after premiere after premiere (with a yacht party thrown in in-between).

♥ Read the rest “The Most Jaw-Droppingly Beautiful Dresses From the Cannes Film Festival”

When it comes to Holly Willoughby’s outfits, we’ve got you covered here at Who What Wear.

♥ Read the rest “6 Products That Always Make Holly’s Skin Look Amazing”

Welcome to the latest highly exciting instalment of Who What Wear UK’s Best Wardrobes in Britain.

♥ Read the rest “Best Wardrobes in Britain: Anaïs Gallagher”

From airport outfits that we’d actually wear when travelling to the chicest celebrity airport style, the fashion team at Who What Wear are pretty hot on what’s trending when it comes to in-flight fashion.

♥ Read the rest “VB, Kim K and Meghan Markle Never Get on a Plane Without These Products”

“If it ain’t broke, don’t fix it” has generally been the motto when it comes to weddings over the last century: The same words recited and the same traditions passed down through the generations.

♥ Read the rest “Bridesmaids Who Hate Dresses Will Love These Jumpsuits Instead”

Just when you thought the “ugly” fashion mill had shut up shop for the year, designers go and throw us a real curveball in the form of hiking-style Velcro sandals.

♥ Read the rest “I Just Found the Very Best Velcro Sandals at Every Price Point”

Summer is nearly here and we are beside ourselves with excitement.

♥ Read the rest “The Only 3 Summer Dresses You Need From Zara, & Other Stories and Mango”

At the Cannes Film Festival, the stars of each film have two major press moments to attend: the red carpet in the evening and the photocalls in the hours beforehand.

♥ Read the rest “These Casual Cannes Outfits Are Even Better Than Ones on the Red Carpet”

When Réalisation Par first dipped their toe into the UK retail market last year a legion of cool girls lost their collective shit: I’ve never seen such a fashion scrum before as I did that first day of the pop-up store in Selfridges.

♥ Read the rest “Down Tools! Réalsation Par Is Having a Very, Very Rare Sale”

Let me just preface by saying that I’m not a beauty editor, and I’m terrible at styling my hair.

♥ Read the rest “21 Cool Hairstyles for Every Single Life Occasion”

There are many urban myths and stereotypes that shroud the fashion industry in mystery, and thankfully, I can say that 90% of them are unfounded.

♥ Read the rest “Everything You Need for a Complete Summer Wardrobe, According to Your Style Type”

If there’s one thing that the British can’t get enough of, it’s the humble jacket.

♥ Read the rest “The 6 Summer Jackets We Keep Seeing All Over Instagram”

There was a brief, blissful time during the early ’00s when a handful of Sephora stores popped up around the UK.

♥ Read the rest “I’m a Beauty Editor and I Love Boots—This Is What I Always Buy There”

If there’s one thing that’s going to make your wardrobe more spring-like in a flash, it’s a new skirt.

♥ Read the rest “From Zara to Gucci, These 11 Summer It Skirts Are Killing Off Jeans”

Now that the world of shoes is more varied than ever before, it means that trends can appear in the blink of an eye, or the posting of an Insta shot.

♥ Read the rest “6 Shoe Trends That Are Taking Over in 2019”

As a fashion editor, I spend hours upon hours online shopping (for professional purposes, of course), so I know all the new-in sections like the back of my hand.

♥ Read the rest “The Only H&M Pieces You Need to Know About This May”

In my experience, linen is one of those fabrics that gets a bad rap.

♥ Read the rest “I’m 34 and This Is the Trend I’m Buying From Zara, Warehouse and M&S”

There’s no denying that the Duchess of Cambridge‘s wardrobe is a thing to be envied, especially as she seems to have upped the style ante recently (hello, lilac Gucci blouse).

♥ Read the rest “The Duchess of Cambridge Just Wore 3 Great Things That Were All Under £100”

This time over just a year ago, Fearne Cotton managed to track down a bubblegum pink trouser suit from Zara for £80 to ring in spring.

♥ Read the rest “Okay Fearne, I’m Going to Buy Your £50 Zara Suit Today”

It’s finally arrived.

♥ Read the rest “I’m Usually a Beauty Snob but I’m Obsessed With This Game of Thrones Makeup”

Dainty ballet flats may have been the height of Kate Moss–inspired cool back in the mid-noughties (think drainpipe jeans, military jackets and skinny scarves), but over the intervening decade, they have developed a reputation for being the black sheep of the flat-shoe family.

♥ Read the rest “I Think Ballet Pumps Look Coolest When They’re Worn With These Outfits”

There are certain items (often from Zara) that I see women wearing almost every day on my commute.

♥ Read the rest “The 9 Pieces That Are Taking Over London Right Now”

The phrase “je ne sais quoi” is often used to describe something that’s, rather unhelpfully, indescribable.

♥ Read the rest “What Je Ne Sais Quoi Really Means to Chic French Women”

Admittedly, I used to overlook H&M, but now it’s up there as one of my favourite affordable brands.

♥ Read the rest “I Just Found the Best Pieces at H&M, and They’re All Under £30”

Zara has typically been a brand that has shied away from influencer marketing, however over the past 12 months it has been assembling a group of stylish women to showcase the best of the recent collections.

♥ Read the rest “This New Instagram Account Is the Best Place to Discover New Cult Zara Pieces”

I’m fully aware that buying luxury candles is quite literally burning money, but does that stop me (or millions of others who are happy to drop lots of cash on them)?

♥ Read the rest “10 Candles All of Our Fashion Friends Own”

If there’s one thing we know our readers are buying right now, it’s dresses.

♥ Read the rest “These 8 Shoes Go With Every Single Dress”

There are certain things most British people seem to have a mutual love for.

♥ Read the rest “Everyone in Our Office Is Buying a Dress From This Manchester-Based Label”

♥ Read the rest “The Cult Designer Accessory Celebs Can’t Get Enough Of”

This is arguably the best time to shop for your summer wardrobe, as most swimwear collections, sandals and beach cover-ups have now arrived.

♥ Read the rest “The Most Stylish Women We Know Just Told Us What They Want to Buy”

When it comes to skin, everyone’s needs are different.

♥ Read the rest “12 Things a Skincare Expert Wants Our Editors to Stop Doing Immediately”

Just walking down a British high street, it’s clear that every major store is now filled to the brim with new season collections—and this means only one thing: Summer is just around the corner.

♥ Read the rest “We Can’t Believe These 30 Pieces All Cost Less Than £50”

At the Cannes Film Festival, the stars of each film have two major press moments to attend: the red carpet in the evening and the photocalls in the hours beforehand.

♥ Read the rest “This French Actress Just Wore the Coolest Denim Look at Cannes”

Fearne Cotton is one of those celebs that we just know we’d get on with.

♥ Read the rest “Fearne Just Wore the Loveliest £32 Dress—And It’s From a Brand You Don’t Know”

Since its launch in 1999, there’s one blush that has been on the cheeks of pretty much every fashion girl and A-lister.

♥ Read the rest “This 20-Year-Old Product Is So Iconic That Even Meghan Markle Swears By It”

The Cannes Film Festival is always the most glamorous fortnight of the year, as it sees all of the powerhouses in Hollywood unite on the French Riviera for premiere after premiere after premiere, with the odd yacht party thrown in in-between. 

♥ Read the rest “The Most Glamorous Red Carpet Looks From the Cannes Film Festival So Far”

When it comes to the great British high street, the Who What Wear fashion editors are always the first to know which products are destined for cult status or the affordable pieces that are trending on Instagram.

♥ Read the rest “I’m a Beauty Editor—This Is What I Actually Buy at Superdrug”

This Morning‘s Holly Willoughby might not be considered a directional style icon (like most mainstream television personalities, she tends to favour cheery items with mass appeal rather than trend-led fashion buys).

♥ Read the rest “36 Looks That Prove Holly Is the Queen of the Summer Dress”

I’m not usually one for purporting claims that certain products can give you supermodel skin.

♥ Read the rest “The £18 Product That Jourdan Dunn Uses for Actual Supermodel Skin”

There has been some seriously good red carpet action going on over the last few months, whether it’s the Met Ball’s camp extravaganza or the jaw-dropping gowns of the Oscars back in February.

♥ Read the rest “The Only 13 Looks You Need To See From Last Night’s BAFTAs”

If you’re in the mood to do a little online shopping, but are not in the mood for scrolling through pages upon pages of product in search of things you actually want to add to your cart, this is where we come in. 

♥ Read the rest “16 ASOS, Mango, and H&M Pieces Fashion Insiders Are Wearing Now”

What do you get when you cross a giant marshmallow with a plumber?

♥ Read the rest “This Spring Jumpsuit Trend Comes Rosie Huntington-Whiteley–Approved”

There are a few things that I’ve come to rely on Amazon for: books (along with an intense feeling of immediate guilt that I should have purchased directly from a bookshop instead), emergency gifts for basically everyone before Christmas and weird household things like light bulbs and batteries that I always forget to buy when I’m at the supermarket.

♥ Read the rest “I’m a Beauty Editor, and These Are the Only 10 Amazon Products I’d Actually Buy”

Victoria Beckham‘s label is all about making getting dressed in the morning easier, with crowd-pleasing silhouettes with gentle nods to trends, rather than anything too experimental.

♥ Read the rest “How Victoria Beckham has Been Wearing Her Weird New Shoe Obsession”

This is basically a love letter to you, our gorgeous, stylish readers.

♥ Read the rest “54 Fab Spring Outfits You’ll Actually Want to Wear IRL”

Isn’t it lovely when a major trend comes around and appears to genuinely suit everyone?

♥ Read the rest “I’m All-Out Crazy for This Dress Trend—And It Literally Suits Everyone”

Although I’m all over flight-ticket sales quicker than I can pack my swimsuit, when it comes to fashion sales, I usually choose to stay well clear.

♥ Read the rest “I’m Buying My Summer Essentials for Less Money Than Last Year—Here’s How”