Two forward-thinking companies collaborate on a project to transform an unassuming L.A. property into a blend of retail, work, and relaxation.

Outsite partnered with Batch on this Venice Beach home to offer a place where locals can shop, live, and work. But considering how much the address can do, not much was changed of its midcentury exterior.

We all have that one friend with an impeccably stylish home—and whenever we’re invited over, a small dilemma inevitably occurs. We spot something we like, and we have to decide: Should we ask where to get it for ourselves, or should we make a mental note and try to find it on our own? 

Thankfully, Batch has figured out a way to avoid this potential etiquette blunder with an unconventional solution. This San Francisco–based retailer sells furnishings in settings that look, feel, and sometimes actually are homes. In other words, you can let yourself in and leave with whatever you like. 

Outsite partnered with Batch on this Venice Beach home to offer a place where locals can shop, live, and work. But considering how much the address can do, not much was changed of its midcentury exterior.

The coworking and coliving community Outsite partnered with Batch at this Venice Beach home to offer a place where locals can shop, live, and work. But considering how much the address is equipped to do, not much was changed of its midcentury exterior. “We wanted to ensure the home retained its signature Southern California style,” Meyer says. 

Photo by Cal Bingham

“Batch considers itself a next-gen retailer that views the store of the future to be more home-like,” says Lindsay Meyer, the founder and CEO of Batch. “To advance that mission, we set up shoppable installations in our permanent showroom space in San Francisco, and in real homes. They are always changing, aesthetically and geographically.” 

Geometric patterns were a big part of the home's design, and that's best showcased by the dining room's

Geometric patterns were a big part of the home’s design, and that’s best showcased by the dining room’s “Martini Up” area rug by Flor. 

Photo by Cal Bingham

Last year, Batch partnered with Outsite, a company with a global network of coliving and coworking spaces, to convert a 1970s home in Los Angeles’s Venice Beach neighborhood into its first Southern California locale. But instead of building a comfortable showroom similar to its Bay Area flagship, Batch made it a place where locales could live and work, too.  

The butterfly chair in the living room was sourced from Urban Outfitters.

The butterfly chair in the living room was sourced from Urban Outfitters, and books rest on Article nesting tables. 

Photo by Cal Bingham

The entryway is minimal yet stylish, thanks to simple and location-specific artwork and a couple of brightly covered books.

The entryway is minimal yet stylish, thanks to location-specific artwork and a couple of brightly covered books. 

Photo by Cal Bingham

“We were called upon to transform a four-bedroom home into a space that could sleep up to 10 guests per night and function as a hub for digital nomads,” Meyer says. 

The 2,000-square-foot house is set on Pacific Avenue, in front of the city’s famed canals and a short walk from the beach. The team had about three weeks to turn the property into a multi-use space, and it relied on “boho patterns, organic flourishes, and geometric statements” to complement the property’s natural light. 

The home's layout and furnishings were made to be flexible, since Meyer and the team wanted the space to conform to any possible situation. And as it turns out, that flexibility was practiced from the beginning.

The home’s layout and furnishings are adaptable, since Meyer and the team wanted the space to conform to any possible situation. And as it turns out, that flexibility was practiced from the beginning. “Thanks to wide-angle images, we had a framework that was more spacious than we discovered it to be in real life,” Meyer remembers.

Photo by Cal Bingham

“The living room was designed as a harmonious balance between working and socializing, and some of the key pieces are on wheeled carts so that the flow of the room is easy to modify,” Meyer said. “The shared bedrooms stimulate open conversation and are designed to accommodate each guest’s needs—whether it’s extra storage, additional workspace, or a serene setting.”

Everything can be bought by visitors who come and go, or by those who decide to stay awhile, she says. It’s the type of laidback mentality that’s decidedly Southern Californian, but also fits into what Meyer calls the “intersection of interior design and merchandising” that defines Batch itself. With its help, Meyer hopes that everyone can have the tools to become the friend with the stylish home.

Many of the items in the home can be moved around easily, including this bar cart. Many of the customers who frequent Batch are between 20 and 40 years old, Meyer says, so much of the property's details appeal to that demographic.

Many of the customers who frequent Batch are between 20 and 40 years old, Meyer says, so much of the property’s details appeal to that demographic. 



Photo by Cal Bingham

“We love how the curation of objects, art, textiles, and furniture inform how people live,” she says. “With this project in Venice, it’s even a step further. Seeing a glass in our showroom or in a home is one thing. Drinking from it for a few days while you’re a guest in a hospitality environment is another thing all together.”

We love how the curation of objects, art, textiles, and furniture inform how people live.

—Lindsay Meyer

The bedrooms were made to be as flexible as possible, while still feeling comfortable. The throw at the end of the bed is sourced from Zigzag Zurich.

The bedrooms were made to be comfortable, yet minimal, so that any visitor would feel at home. The throw at the end of the bed is sourced from Zigzag Zurich. 

Photo by Cal Bingham

Shop the Story

Interior Define Sloan Sofa

Sloan epitomizes classic-contemporary styling, at home in spaces both boho chic and modern primitive. It’s our go-to recommendation for smaller spaces and, given Sloan’s customization options, it’s also ideal for unique floor plans. Sloan’s sturdy arms taper from the back, evincing a classic profile while still suggesting sleek modernism. The cushions are a layered mix of high-density foam and down feathers, so they will retain their shape over a lifetime of entertaining, lounging, and relaxing into the occasional afternoon nap.

Article Taiga Oak Nesting Tables

Smart, strong, storable. Solid and richly textured oak is perched on a framework of wrought iron for a strong look that takes up little visual space. For further space-saving, nest the smaller tables inside their larger counterpart or arrange separately for maximum table space when company’s coming. The wood has naturally occurring irregularities. Variations in color and grain patterns, knots and small cracks are part of the unique characteristics of rustic white oak.

CoopDPS Earth Cotton Blanket – Black/White

CoopDPS is the new cooperation between Nathalie Du Pasquier and George Sowden – two internationally recognised designers, who came to the attention of the public as founder members of Memphis, the Italian group that changed the idea of design forever with the first Memphis exhibition in Milano, September 1981. The work of Du Pasquier and Sowden was fundamental to the renewal of interest in decoration and their designs have become an iconic documentation of change from the early ‘80’s until today.

Rejuvenation Striped Dhurrie Flatweave Rug

A classic striped design makes this dhurrie rug a simple addition to any room. Layer it over an existing area rug or use it as the main piece to ground your space. Made in India.

Parachute Linen Pillow

Elevate your bed or sofa with our chambray Linen Decorative Pillow. This simple, cozy and unfussy piece can be styled solo or used to balance printed pillows and throws. Made of 100% garment washed Linen, the chambray Pillow Cover is soft, textured and timeless. The enclosed Pillow is made with premium feather fill and European white Down.

FLOR Martini Up Rug

The FLOR Martini Up Rug features 42 squares that consist of Made You Look in Black, Bone and Grey. This area rug contains diagonal cut tiles. Actual size of rug measures 9’10” x 11’6″.

Urban Outfitters Leather Butterfly Chair Cover

Butterfly-chair seat crafted from soft n’ supple leather for an ultra-luxe twist on a home staple. Perfect for propping up on any foldable metal frame (sold separately). Photo courtesy of Urban Outfitters

Modernica Case Study Large Cylinder With Stand

Modernica’s Case Study Large Cylinder w/ Stand is clean and elegant in form. The stoneware planter is high fired and comes in 3 matte colors: charcoal, pebble, and white. The stand is available in Brazilian walnut wood and powder-coated steel and is suitable for indoor and outdoor use. Ash stands intended for indoor use only.

CB2 Kronos 28″ Planter

Low-rise garden. Industrial planter gives rise to greens in matte carbon powdercoat. Nested within sculptural iron frame, galvanized steel boxes remove for easy planting and watering. Arrange together to create a hi/lo effect, indoors or out. Kronos planters is a CB2 exclusive. Photo courtesy of CB2

Project Credits:

Interior Design: Batch

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