I’m in Ethiopia to scout locations for a new public television special about world hunger — and I’m learning a lot.

Right now, I’m at a coffee plant in Addis Ababa, where I was just treated to an unforgettable cup — surrounded by tons of beans. Join me in this clip for a fascinating peek at the local coffee industry and a quick lesson about development. Coffee may have originated in Ethiopia, but there’s still a big gap here between potential profit and actual profit.

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You can find out more about my trip to Ethiopia at https://blog.ricksteves.com/blog/tag/ethiopia

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